Apr 27, 2025
IndexBox has just published a new report: U.S. – Frozen Potatoes (Prepared Or Preserved) – Market Analysis, Forecast, Size, Trends And Insights.
The demand for frozen potatoes in the United States is on the rise, leading to an expected increase in market consumption over the next decade. Market performance is projected to accelerate, with a forecasted CAGR of +1.9% in volume and +1.0% in value from 2024 to 2035. By the end of 2035, the market volume is expected to reach 3.7M tons, with a value of $5.3B in nominal prices.
Market Forecast
Driven by increasing demand for frozen potatoes prepared or preserved in the United States, the market is expected to continue an upward consumption trend over the next decade. Market performance is forecast to accelerate, expanding with an anticipated CAGR of +1.9% for the period from 2024 to 2035, which is projected to bring the market volume to 3.7M tons by the end of 2035.
In value terms, the market is forecast to increase with an anticipated CAGR of +1.0% for the period from 2024 to 2035, which is projected to bring the market value to $5.3B (in nominal wholesale prices) by the end of 2035.
Consumption
United States’s Consumption of Frozen Potatoes (Prepared Or Preserved)
In 2024, consumption of frozen potatoes prepared or preserved decreased by -1.2% to 3M tons for the first time since 2021, thus ending a two-year rising trend. Overall, consumption, however, recorded a relatively flat trend pattern. The most prominent rate of growth was recorded in 2022 when the consumption volume increased by 3.8% against the previous year. Preserved frozen potato consumption peaked at 3.1M tons in 2023, and then dropped slightly in the following year.
The size of the preserved frozen potato market in the United States was estimated at $4.7B in 2024, approximately equating the previous year. This figure reflects the total revenues of producers and importers (excluding logistics costs, retail marketing costs, and retailers’ margins, which will be included in the final consumer price). The market value increased at an average annual rate of +3.5% over the period from 2013 to 2024; the trend pattern indicated some noticeable fluctuations being recorded in certain years. Over the period under review, the market attained the maximum level in 2024 and is likely to see gradual growth in the near future.
Production
United States’s Production of Frozen Potatoes (Prepared Or Preserved)
In 2024, preserved frozen potato production in the United States dropped slightly to 2.4M tons, declining by -3% against the previous year’s figure. Overall, production recorded a slight setback. The most prominent rate of growth was recorded in 2019 when the production volume increased by 5.3%. Over the period under review, production hit record highs at 3M tons in 2014; however, from 2015 to 2024, production failed to regain momentum.
In value terms, preserved frozen potato production contracted to $3.9B in 2024. The total output value increased at an average annual rate of +1.3% from 2013 to 2024; the trend pattern remained consistent, with only minor fluctuations being observed throughout the analyzed period. The most prominent rate of growth was recorded in 2023 with an increase of 15% against the previous year. As a result, production attained the peak level of $3.9B, and then reduced slightly in the following year.
Imports
United States’s Imports of Frozen Potatoes (Prepared Or Preserved)
In 2024, the amount of frozen potatoes prepared or preserved imported into the United States expanded to 1.5M tons, increasing by 4.5% compared with the previous year’s figure. In general, total imports indicated a buoyant expansion from 2013 to 2024: its volume increased at an average annual rate of +6.1% over the last eleven years. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2024 figures, imports increased by +96.2% against 2014 indices. The pace of growth was the most pronounced in 2021 when imports increased by 14%. Over the period under review, imports attained the peak figure in 2024 and are likely to continue growth in the near future.
In value terms, preserved frozen potato imports expanded sharply to $2.3B in 2024. Over the period under review, imports posted a resilient increase. The pace of growth appeared the most rapid in 2022 when imports increased by 25%. Imports peaked in 2024 and are likely to see steady growth in the immediate term.
Imports By Country
In 2022, Canada (1.2M tons) constituted the largest preserved frozen potato supplier to the United States, with a 85% share of total imports. Moreover, preserved frozen potato imports from Canada exceeded the figures recorded by the second-largest supplier, Belgium (143K tons), eightfold.
From 2013 to 2022, the average annual growth rate of volume from Canada stood at +4.6%. The remaining supplying countries recorded the following average annual rates of imports growth: Belgium (+65.3% per year) and the Netherlands (+16.2% per year).
In value terms, Canada ($1.4B) constituted the largest supplier of frozen potatoes prepared or preserved to the United States, comprising 86% of total imports. The second position in the ranking was held by Belgium ($150M), with a 9.2% share of total imports.
From 2013 to 2022, the average annual rate of growth in terms of value from Canada totaled +6.6%. The remaining supplying countries recorded the following average annual rates of imports growth: Belgium (+62.1% per year) and the Netherlands (+19.6% per year).
Import Prices By Country
The average preserved frozen potato import price stood at $1,187 per ton in 2022, surging by 12% against the previous year. Over the period from 2013 to 2022, it increased at an average annual rate of +1.8%. As a result, import price attained the peak level and is likely to continue growth in the immediate term.
Average prices varied noticeably amongst the major supplying countries. In 2022, amid the top importers, the country with the highest price was Canada ($1,200 per ton), while the price for Belgium ($1,051 per ton) was amongst the lowest.
From 2013 to 2022, the most notable rate of growth in terms of prices was attained by the Netherlands (+3.0%), while the prices for the other major suppliers experienced mixed trend patterns.
Exports
United States’s Exports of Frozen Potatoes (Prepared Or Preserved)
In 2024, overseas shipments of frozen potatoes prepared or preserved were finally on the rise to reach 916K tons for the first time since 2021, thus ending a two-year declining trend. Over the period under review, exports, however, showed a relatively flat trend pattern. The pace of growth appeared the most rapid in 2021 when exports increased by 17% against the previous year. Over the period under review, the exports attained the peak figure at 1.1M tons in 2019; however, from 2020 to 2024, the exports stood at a somewhat lower figure.
In value terms, preserved frozen potato exports rose remarkably to $1.5B in 2024. The total export value increased at an average annual rate of +3.5% from 2013 to 2024; the trend pattern indicated some noticeable fluctuations being recorded in certain years. The pace of growth was the most pronounced in 2021 with an increase of 16% against the previous year. The exports peaked in 2024 and are expected to retain growth in the near future.
Exports By Country
Japan (257K tons), Mexico (225K tons) and South Korea (86K tons) were the main destinations of preserved frozen potato exports from the United States, together accounting for 57% of total exports. The Philippines, Canada, Taiwan (Chinese), Malaysia, Guatemala, Saudi Arabia, Singapore, Hong Kong SAR and China lagged somewhat behind, together comprising a further 34%.
From 2013 to 2022, the most notable rate of growth in terms of shipments, amongst the main countries of destination, was attained by Guatemala (with a CAGR of +9.4%), while the other leaders experienced more modest paces of growth.
In value terms, Japan ($308M), Mexico ($290M) and South Korea ($125M) constituted the largest markets for preserved frozen potato exported from the United States worldwide, with a combined 54% share of total exports. The Philippines, Canada, Taiwan (Chinese), Malaysia, Guatemala, Saudi Arabia, Singapore, Hong Kong SAR and China lagged somewhat behind, together comprising a further 36%.
Among the main countries of destination, Guatemala, with a CAGR of +12.4%, recorded the highest growth rate of the value of exports, over the period under review, while shipments for the other leaders experienced more modest paces of growth.
Export Prices By Country
The average preserved frozen potato export price stood at $1,343 per ton in 2022, rising by 17% against the previous year. Over the last nine years, it increased at an average annual rate of +1.8%. As a result, the export price attained the peak level and is likely to continue growth in the immediate term.
There were significant differences in the average prices for the major export markets. In 2022, amid the top suppliers, the country with the highest price was Singapore ($1,632 per ton), while the average price for exports to China ($1,022 per ton) was amongst the lowest.
From 2013 to 2022, the most notable rate of growth in terms of prices was recorded for supplies to Malaysia (+4.4%), while the prices for the other major destinations experienced more modest paces of growth.
